The martyrdom culture is considered as one of the most precious and vital outcomes of the brave Iranian nation during 8 years of the imposed war and the sacred defense. It is the result of brave presence of this country’s children, brothers, mighty fathers, courageous sisters, daughters, and mothers, both in the rear and front. They did such epics during these years of fighting that the martyrdom culture and sacrifice spirit have been embedded into our society and generations. In this essay, we tried to analyze the relation between people’s reverence plan and clientele’s satisfaction in our country’s official system as well as the martyrdom culture, especially its particular example that is originated from cultural resources of this section by offering an eclectic model. Finally, we want to offer a model according to which we can execute the reverence plan through extending the martyrdom culture. The construction of this essay has been formed of three main parts. In the first part, we review briefly definitions and expressions about the martyrdom culture and its resources and examples (emphasizing on Khoramshahr epic). In the second part, we elaborate the philosophy and basics of the reverence plan in general, and its expected functions in the section of servicing people. In the third part, the main topic is expressed. In this part, we explain an eclectic model about the relation between the reverence plan and the martyrdom culture by combining the reported definitions and models. Part one: the martyrdom culture